The following email marketing tips are useful for Gmail users, email marketing service providers, email marketing service users, bulk mailing vendor and third-party affiliates.

Google’s Gmail believes that by adding more information about the origin of a message, you can be better informed about who sent the message and can avoid confusion. For example, if someone fakes a message from a sender that you trust, like your bank, you can use this information to see that the message is not really from your trusted sender. The information that Gmail use to display this information is included in the message headers but these headers can be hard to understand. Gmail analyzes this information and displays it in a simple to read format.

Why am I seeing an email address next to the sender’s name?

If the sender’s full email address is displayed, then Gmail thinks that you have not communicated with this sender in the past. If the email address is quite long, Gmail will show you a shortened version.

Once Gmail concludes that you communicate with this sender (for example, if you reply to emails from this sender, or if you add this sender to your address book) Gmail will stop displaying their email address next to their name.

Why am I seeing “via” followed by a domain name next to the sender’s name?

Gmail detected that the email was sent via another mail service. This means that the sender may be using a third-party email service or email marketing india to generate the email. For example, the message may have been sent through a social networking site which offers an email service or sent through a mailing list that you’re subscribed to.

Gmail displays this information because many of the services that send emails on behalf of others don’t verify that the name that the sender gives matches that email address. Gmail want to protect you against misleading messages from people pretending to be someone you know.

How can I remove the extra information next to the sender’s name?

Once Gmail concludes that you communicate with this sender (for example, if you replied to emails from this sender, or if you add this sender to your address book) Gmail will automatically stop displaying the full email address of the sender next to their name.
However, if the sender sends the email through a third-party service, email marketing service or a mailing list Gmail may continue to show ‘via’ followed by the service that sent the message.

I’m a sender and I don’t want my recipients to see the “via” link. What can I do?

Gmail checks whether emails are correctly authenticated. If your messages are sent by a bulk mailing vendor, email marketing or by third-party affiliates, please publish an SPF record that includes the IPs of the vendor or affiliates which send your messages and sign your messages with a DKIM signature that is associated with your domain.

Source: https://support.google.com/mail/answer/1311182?hl=en

At many stages Individuals, Startups & SMEs – Small and medium-sized enterprises neglect the advantages and benefits to connect with ESP – Email Service Provider, that provides Email Marketing India, Email Marketing Service.

If you use bulk email service to communicate with your customers then either you setup hundreds of thousands Servers & IPs and get familiar with the Bulk Email Sender Guidelines, FBL – Feedback Loops, Blacklist Removal Procedures of ISPs or it’s much effortless when you have email marketing service provider at your fingertips, such as DBEM – Designer Bulk Email Marketing, by Asian Fox Developments the leading ESP – Email Service Provider.

BENEFITS TO CONNECT WITH ESP – EMAIL SERVICE PROVIDER?
Rather than sending emails from your own Servers or IPs and taking them a step forward towards blacklists or investing more than returns, it is always an advantageous idea to work with ESP – Email Service Providers whether you’re Customer or Reseller of Email Marketing Service. Because it is not easy to setup hundreds of thousands Servers & IPs, the ESP – Email Service Providers make things much more easy for you and beneficial such as:

• Cost Effective / Cheap Cost Per Email
• ROI – Return On Investment
• Technical Knowledge NOT Required
• Email Delivery
• Soft Bounce Processing
• Hard Bounce Processing
• SPAM Complaints Management
• Backend Management
• Servers & IPs Operations
• 24/7 Support
• Maintaining communications with major ISPs such as AOL, AT&T, BellSouth, Charter, Comcast, Cox, Earthlink, Excite, Gmail, Hotmail, Rackspace, RoadRunner, OpenSRS, USA.net, Verizon and Yahoo.
• and much more.

Interested? We know, you are interested! CONTACT US

Email Marketing India, Email Marketing Service, Bulk Email Marketing, Email Marketing Delhi, Email Marketing Mumbai, Email Marketing Bangalore, Email Marketing Noida, Email Marketing Delhi/NCR, Email Marketing USA, Email Marketing San Francisco, Email Marketing New York, Email Marketing UK, Email Marketing London, Bulk Email Marketing in India, Bulk Email Marketing in Delhi, Bulk Email Marketing in Gurgaon, Bulk Email Marketing in Mumbai, Bulk Email Marketing in Bangalore, Bulk Email Marketing in Delhi/NCR

Wishing you all a very Happy Republic Day!

Are you facing email in spam problem? Then don’t worry you’re not alone, as many legitimate emails marked as SPAM and many big companies trapped.

This article is an update of our previous published article: Gmail is now filtering emails hard and marking legitimate emails also as SPAM, even YouTube got trapped

So, Gmail users all the emails you are receiving in SPAM are not really SPAM emails. Those emails might contain the email and information you’re waiting for such as – Offers, Proposals, Verification and other legitimate emails.

Companies, ESPs – Email Service Providers and Digital Marketing Companies don’t have to worry, as we stated in our previous article:

As per a study conducted globally Gmail users are now regularly checking SPAM folder, even Gmail users started considering SPAM as 2nd INBOX. Because many of the Gmail user’s legitimate emails sent by their Banks, Shopping Websites, Subscribed Newsletters are landing in SPAM only. So the good part is your email marketing is not being wasted and you’re not being suspicious in front of your customer or subscriber.

HELP GMAIL TO UNDERSTAND YOUR EMAILS BETTER:
You can use few Positive engagement metrics to let Gmail SPAM Filters understand, that the email is not SPAM. But remember no one can really do anything about the situation instantly and this process can take days time but it’s worth and effective as well.

• Emails read
• TINS – This is Not Spam Votes
• Sender domain added to address book
• Emails replied to

LEGITIMATE EMAILS IN SPAM EXAMPLES:

OLACABS EMAIL PREVIEW
FROM EMAIL: noreply@olacabs.com via ola-cabs.in
DATE: 14th December 2015
EMAIL SUBJECT: No surge pricing on TaxiForSure rides on the Ola app!
SPAM REASON: Why is this message in Spam? It’s similar to messages that were detected by our spam filters. Learn more

ZOPNOW EMAIL PREVIEW
FROM EMAIL: noreply@zopnow-email.in
DATE: 14th December 2015
EMAIL SUBJECT: [ZopNow] Two days left!!
SPAM REASON: Why is this message in Spam? It’s similar to messages that were detected by our spam filters. Learn more

YOUTUBE EMAIL PREVIEW
FROM EMAIL: noreply@youtube.com
DATE: 10th December 2015
EMAIL SUBJECT: YouTube Rewind 2015 is here!
SPAM REASON: Why is this message in Spam? It’s similar to messages that were detected by our spam filters. Learn more

Many of you would be thinking: Why recipients received these emails? or These emails were might be sent to purchased list / Non Opt-In recipients?
But wait, recipients received those emails because they’re registered subscriber & customer of the above listed email campaigns and companies.

DISCLAIMER: Asian Fox Developments or it’s any employee is not responsible for any brand impression or review effects. For copyright infringement notification or content removal request, please contact us – here. Please remember that any reports of copyright infringement (i) shall be duly motivated and (ii) that any abuse of this feature engages your liability. We will check if the content actually violates copyrights then reported content will be removed. NOTE: Incomplete reports will not be processed.

A NEW YEAR – A NEW START – WAY TO GO! Wish you a successful and glorious Happy New Year